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no nasties 

highly effective, clean formulas without sulfates (SLS, SLES, ALS), para-bens aluminum starch and over 1,300 questionable ingredients.

cruelty free 

leaping bunny and vegan certified.* amika products and ingredients never have, and never will be tested on animals.

greener 

amika haircare packaging is 100% recyclable. beginning 2022, amika no longer produces bottles with 100% virgin plastic. amika has re-worked all of our plastic bottles to use up to 90% post consumer recycled (PCR) plastics.

KENRA COLOR | PROFESSIONAL HAIR COLOR

Discover inspiring & trend-driven innovations for the utmost reliability with superior performance. Soft on the hair. 

PERMANENT

Gentle, low - ammonia color available in a wide array of multi - dimensional tones that deliver consistent, reliable results.

DEMI-PERMANENT

Provides multiple service options allowing for maximum creativity.

liscio is a professional straightening and smoothing system from milbon. This versatile service allows for a variety of finishes from sleek & straight to smooth & bouncy. maintain the health and integrity of hair, while making hair more manageable with this formaldehyde-free formula.

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